We are all in business to make income...and it does not hurt
when that effort affects people’s lives in a positive, meaningful way.
Imagine, if you will, on one side of a scale we have the tragedy
that happens to a family after the grief and sadness of losing a loved one has
softened. Houses that have to be sold in a down market, uncertainty, disruption
of a little girl’s life, the loss of dignity for a mother, a little boy who
can’t play in little league,,,and it is no exaggeration to point out hunger and
no ability to pay for health care. On the other side of the scale is a term
life insurance premium. Typically for under $100 a month, all of this pain and
agony can be avoided easily.
There are many ways one can articulate the incredible value and
need you give your clients when selling them life insurance, but none says it
better than viewing a family's story.
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